Galerie Hans Mayer

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Paris Art Fair Booth Design

Paris-Düsseldorf, 2022
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For the Paris Art Fair, I had the privilege of creating the 3D render for the booth design of Galerie Hans Mayer, a renowned gallery known for its exceptional collection of contemporary art. This project required a meticulous approach to ensure that the artworks were displayed in a manner that highlighted their unique qualities while creating a cohesive and inviting space for visitors.

Process

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Contemporary art value

My role began with a thorough understanding of the gallery’s collection and the specific artworks to be featured at the fair. Collaborating closely with Galerie Hans Mayer, I grasped their vision and objectives for the booth, ensuring that the design would align with their brand and artistic sensibilities. The primary task was to create a detailed 3D render that accurately represented the layout and arrangement of the artworks. This involved careful planning to optimize visibility and impact, considering factors like sightlines and visitor flow within the general lighting of the fair space. The aim was to create a harmonious yet dynamic environment where each artwork could be appreciated both individually and as part of the overall exhibition. Using advanced 3D rendering software, I meticulously modeled the booth, paying close attention to the spatial relationships between the artworks and the architectural elements of the booth. The render provided a realistic and comprehensive visualization of the booth design, enabling the gallery to see how the space would look and feel before the actual setup. The final 3D render successfully captured the essence of Galerie Hans Mayer’s collection, providing a clear and compelling visual plan for the booth. This project highlighted the importance of detailed 3D visualization in the planning and execution of exhibition spaces, ensuring that the final setup would meet the gallery’s high standards and create a memorable experience for visitors.